Today's creative content tip is to think of hashtags that are outside the typical ones you have been using to broaden your reach. One way to do this is to find out what national days are coming up. They may seem small, but if the day connects with you or your business, it is another way to engage with communities of people that you may not reach through your other hashtags. For example, today is World Lion Day. The illustration I created is of a half lion, half businessman to bring home the point that National recognition days like World Lion Day can relate to your business.
I created the illustration of World Lion Day not only to bring awareness to the declining lion population because of sport hunting but to serve as an example to my clients that they can use National Days to reach out to people in different circles by using trending hashtags. To find a list of national days go to websites like nationaldaycalendar.com to see more national days. For example, today is also National S'mores Day. If you sell marshmallows, chocolate, graham crackers, outdoor fire pits, etc. your marketing could go a long way if you know when National S'more Day is.
Good Design is Good Business